Obviously, he’s a numbers guy, but Tim is also a creative guy. He has to be. “Finance at McKinney is nothing like finance anywhere else,” he explains. “It’s not about the numbers; it’s about the business, which makes other CFOs nervous. In advertising, there’s a lot of color. Things aren’t just black and white.”
With a background in startups, Tim relishes McKinney’s approach to decision-making. “We run McKinney like we’re entrepreneurs,” he says. “I’m involved with every department. It’s fun! Very few CFOs have creatives, strategists and account people hanging out in their office,” he says with a smile. His kids wish they could hang out in his office, too: “They think dad surfs the Internet, makes copies and colors.” Tim admits he uses highlighters of all shades.