Shady Sam takes Silver at Serious Play Awards

Shady Sam, the game we created in partnership with Next Gen Personal Finance, keeps on collecting — wins, that is — this time taking Silver at the Serious Play Awards, capping off an impressive award show run.

Recently, Shady Sam won a Wood Pencil at the D&AD Awards — where it’s arguably more difficult to win than Cannes — and was shortlisted twice at The One Show, as well as being recognized by Fast Company’s World Changing Ideas. All of this after our 8-bit wunderkind took Bronze in 2019 at the LIA Awards.

Not so bad for a sleazy little loan shark.