Digiday plays nice with McKinney and Chucky

Digiday plays nice with McKinney and Chucky

March 25, 2020

The Chucky bot and campaign we created for the Orion Pictures reboot of Child’s Play continues to kill. The 2020 Digiday Content Marketing Awards named it a finalist for the Most Original Use of Social, proving once again that people still want to play with that iconic evil doll, Chucky.

The Digiday Content Marketing Awards recognize the companies and campaigns using content to modernize media and marketing. The exact when, where, and how of naming the winners will be announced later this spring, along with the awards shortlist.