Maglio to lead 2020 OBIE Awards jury
McKinney CEO Joe Maglio has been named chief judge for the 2020 OBIE Awards.
“OOH is an incredibly powerful medium,” said Maglio. “A smart strategic approach combined with a great creative execution in OOH has the stopping power that other media environments can’t match. Even a single billboard can move the needle for a brand when done well. That’s why I’m excited to be the chief judge for the 2020 OBIE Awards — a show that has honored the best OOH work for decades.”
The OBIE Awards, which recognize creativity and innovation in OOH advertising, are presented by the Out of Home Advertising Association of America (OAAA). The awards gala will take place in Phoenix, Arizona, in April of 2020.