Work for Travelocity wins a MIXX Award
The IAB announced the MIXX Award winners last night, which included bronze for our Travelocity team’s Location-Based Advertising. In this case, “location” meant one of two things: close to sharks or far away from sharks.
We launched Travelocity’s HowFarAmIfromSharksRightNow.com last August to help guide both shark lovers and haters get through the one time of year that sharks on are everyone’s mind…and TV screen.
Read more about the digital experience here.