Beercade goes to CreateTech - McKinney

Beercade goes to CreateTech

September 18, 2013

On Thursday, October 3, the beer-dispensing arcade game we built for Big Boss Brewing will debut at CreateTech, a 4A’s annual conference about the nexus of creativity and technology in marketing and culture. Creative Technologist Adam Carroll, who co-created the game, and Chief Innovation Officer Jim Russell will present McKinney’s case study for beercade at 11:20 a.m.

If that sounds too early to impale your digital opponent with a unicorn horn in The Last Barfighter, don’t panic. The game’s keg will be full at the social event the night before.