Joe’s made a career of pushing brands to be bigger and better, and he’s got the track record to prove it. He joined us from Havas New York, where, as managing director, he was responsible for clients like TD Ameritrade, Dos Equis, NetJets, Danone, and Terminex. Prior to that, he had stops at Publicis, where he was SVP, group account director working on Citibank, and at Ogilvy, as partner, marketing director working on DuPont and Time Warner Cable.
For Joe, it’s all about a combination of what feels right and, of course, the work: “I knew McKinney was the right place for me. McKinney’s an enviable combination of talent, attitude, and camaraderie that I immediately wanted to be a part of. And the agency has consistently delivered work that drives client business — the metric I’m most focused on.”
When he’s not obsessing about great work leading to great results, Joe is focused on results in his own backyard. He’s the co-founder of The Mozzarella Joint, a food concept that calls Yankee Stadium home (you can find them out past center field, in Section 201). And he tries to make life a little bit warmer for folks that can use the heat; he serves on the board of directors for the New York-based charity, Hoodies for the Homeless.