Last week, managing partner of ATOMCK, Alan Hart, dialed it up to 11 on agency town halls. He didn’t lead a panel discussion — he promoted a concert.

Magic Giant was passing through town on their Magic Misfits tour, and they stopped by McKinney to answer questions, tell stories, and treat the agency to a mini concert. Afterward, they hung out and invited McKinneyites to their show later that night at the Cat’s Cradle. Check out their website to learn more about a band Rolling Stone touts as one of “10 Artists You Need To Know.”