In the News

Laura Suchoski kicks off MediaPost’s Social Media Insider Summit

August 19, 2014 McKinney

Social Media Manager Laura Suchoski joins three others on the conference’s first panel Thursday morning, August 21, to ask, “Is Paid Media Killing Social Marketing?” It’s a question MediaPost says social practitioners everywhere are asking.

Work for Mizuno makes 2014 MIXX Awards shortlist

August 08, 2014 MCKINNEY

The IAB announced the 2014 international IAB MIXX Awards shortlist this morning, and we’re proud to have made the list twice for our Mizuno work, “What If Everybody Ran?”

Digiday Retail Summit asks Jim Russell to tell our Mizuno Running story

July 23, 2014 mckinney

On Tuesday, July 29, Chief Innovation Officer Jim Russell will present a Mizuno Running case study at the Digiday Retail Summit in Deer Valley, Utah. His presentation “Word-of-Foot Marketing: How Mizuno Moved the Shoe Trial Experience from Store to Road” will candidly cover the obstacles overcome, tactics used, lessons learned and results garnered with The Mezamashii Run Project.

Prologue Games started inside McKinney, celebrates one year

July 22, 2014 mckinney

Colin Dwan worked at McKinney for almost three years before his passion for making interactive entertainment drove him to start his own company called Prologue Games. “I had an idea of what I wanted to make, used some extra money to get some folks together to write a script, and saw an opportunity to pursue my dream job,” said Colin. We wished Colin well in August 2013, and then we welcomed him back.

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