In the News

Janet Northen challenges agencies to treat their own brands like they do their clients’

November 21, 2014 AdAge

AdAge published an article today by our Director of Agency Communications Janet Northen. On the tails of the [4A’s Wide Awake conference][1] in San Francisco, where she spoke about how your most important client is your agency, her article reiterates the benefits of agency publicity, the importance of the trades, and the payoff of robust, creative social platforms. “Why shouldn't an agency flex its creative muscle with a fun, provocative, can't-be-ignored social effort on behalf its own brand?” Indeed.

Knock, knock: Anderson Cooper shoots “60 Minutes” feature behind our Durham door

November 12, 2014 McKinney

When “60 Minutes” correspondent Anderson Cooper came to McKinney’s office in Durham this summer to interview Dognition Chief Scientific Officer Brian Hare, he was so impressed by the space that he opted to shoot the footage here. That’s right, the silver fox of broadcast journalism set up his cameras in our former tobacco warehouse.

Agency’s pro bono work and Nick Jones profiled in new design book

November 11, 2014 McKinney

Last month, Fairchild Books released a new book by Gavin Ambrose about the creative thought process called “Design Genius: The Ways and Workings of Creative Thinkers.” One of the 69 leading artists, designers, creative agencies, animators, illustrators and typographers interviewed in it is former McKinney Art Director Nick Jones.

Dax, Kristen and Samsung’s Tab S go viral

October 07, 2014 McKinney

The 90-second spot following a day in the life of expecting parents Dax Shepard and Kristen Bell has been viewed nearly 20 million times. That’s called viral.

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